Dali Hernandez
Dali Hernandez has only been designing professionally for about three years, but she’s fast becoming one of Tampa Bay’s golden girls of fashion. She’s not only making headlines for her chic creations, the 34-year-old designer is even starting to reap rewards for her undeniable talent for making good-looking garments.
“I have been very blessed and have an amazing God-given talent,” recognizes Hernandez, who was recently named as one of Creative Loafing’s 2011 Best of the Bay runners-up in the Best Local Fashion Designer category. “This year, doing what I have been called to do has been the greatest reward.”
There’s no denying Hernandez was born to concoct and create attractive attire. And, it didn’t take the Puerto Rico-born designer long to recognize her life’s mission.
“I loved fashion as a child; I was very eccentric,” recalls Hernandez, who grew up in New York City and Massachusetts. “I used to get made fun of at school because I just came up with my own style. I never followed the trends; I really just did my own thing. And, I didn’t really care what people thought. I just kind of wanted to make a statement.”
Photo: Dan Austin Photography
So how did Hernandez develop such a fierce fascination for fashion in the first place? She apparently inherited it from the talented, stylish and inspirational women in her life. Dali’s mother, who learned how to sew at an early age and would make her daughter’s clothes; and her abuelita in Puerto Rico, who had an incredible fashion sense.
“I would sit at my grandmother’s vanity and play with her vintage jewelry, clutches and her gowns,” remembers Hernandez vividly of spending her summers on The Island of Enchantment. “She would buy and rework the gowns to her liking.”
Despite her passion for fashion, Hernandez didn’t pursue her design dreams right away. Instead she moved to the Bay Area to study business at the University of Tampa and later the International Academy of Design & Technology. She would go on to spend 10 years working as a financial broker until the nation’s economic downturn in 2007 forced her to reevaluate her life.
Photo: Dan Austin Photography
“I went to California and came back very inspired,” states Hernandez, who also experienced a few personal problems during that time that would help forever alter the course of her life. “After a major surgery and some life issues, I decided to focus on my mind, body and soul. And, I decided to do what I was born to do… design.”
Since then, Hernandez has quickly become a highly sought-after designer who’s sexy, edgy and sophisticated creations have been featured in numerous local newspapers, magazines and television programs. She even showed a collection for the first time ever at this year’s Tampa Bay Fashion Week runway show.
Photo: Dan Austin Photography
“It’s been a truly amazing year,” pronounces the self-proclaimed New York City designer with a penchant for leather, faux fur and heavy fabrics. “I’m most proud of how I’ve remained focused on my work. In life there will always be distractions, you’ve just got to keep pressing forward.”
It’s that affirmative attitude, combined with an uncanny knack for crafting chic clothing that compliments even the curviest of women, that will undoubtedly take Hernandez from Tampa Bay’s golden girl to international design star.
Dali’s Spring/Summer
2012 CollectionHernandez’s latest collection, first showcased at Tampa Bay Fashion Week, was created with the “golden girl” in mind. A departure from her edgier fall collection, this season’s pieces are softer and more romantic, and they feature lace, ruffles, sheer fabrics, organza and sequins. For Dali, it represents “going through the fire…and coming out golden.”
For more on
Hernandez and her
latest collection, visit
www.HouseofDali.com
Photography: Dan Austin Photography • Models: Angee Killian Huntley & Jennifer Smurr • Fashions: Dali Hernandez • Hair & Makeup: Yara, El Shaddai Makeup & Hair Designs • Location: Sunken Gardens, 1825 4th St. N, St. Petersburg, FL 33704
Tom Castañeda
Tom Castañeda is a creative writer, blogger, and award-winning broadcast journalist who has worked at Architectural Digest, In Touch Weekly, and Latina – a fashion, beauty, and lifestyle magazine for today’s bi-cultural Latina woman. Throughout his career in publishing, Tom has planned and executed numerous celebrity, fashion, and beauty programs throughout the country, including fashion shows, and shopping events for brands like Bloomingdale’s, Chanel, Mikimoto, David Yurman, Givenchy, Armani Fragrances, Macy’s, Southpole Collection, and more. Additionally, Tom has drawn on his strong journalism background to create various print, online, and video reports on various subjects, including fashion and beauty.
It should come as no surprise that Lisa Casalino has become one of the most highly sought-after performers in Tampa Bay. After all, she’s been serenading audiences throughout Central Florida with her soulful, sultry voice for nearly 15 years.
“My philosophy of designing for all the senses was born out of my experiences during the show’s first year,” declares the 45-year-old Xol, who vividly remembers designing an outdoor space that initial season for the family of a man who lost his ability to see after being shot in the head during an armed robbery. “Normally, one wouldn’t think of landscape design for someone who is blind. But by using different sounds from water features and wind chimes, as well as plants with distinct smells and flooring with textures, I was able to tap into his other senses to ensure he’d know exactly where he was outside—without having to see.”
Along with releasing a collection of musical compositions entitled, “equilibrio,” Xol’s developing a musical reality show with one of his own childhood idols, iconic Spanish-American actress, singer and flamenco guitarist, Charo.
