Paul’s Chopped Salad

  • 1-2 heads iceberg lettuce
  • 3 tomatoes chopped
  • Small bag sliced red cabbage 
  • 1 large cucumber diced
  • 1/2 cup fresh diced green pepper
  • 1/2 cup diced black olives (no Pitts )
  • 1/2 cup diced fresh mushroom
  • 1 carrot shredded then chopped
  • 1lb bacon cooked crisp cut into 1in. Pieces
  • 1/2 to 1 cup blue cheese crumbles

Wash and dry lettuce finely chop and put in large bowl.

Add all your chopped vegetables to bowl with lettuce and toss to combine well.

Add bacon pieces then blu cheese crumble to top of salad

Serve with balsamic vinaigrette on the side

Tips: keep all ingredients nice and cold serve on refrigerated plates.

Add grilled chicken breast to make a great lunch or dinner entre

1500 McMullen Booth Rd. (Near Publix corner of 590 and McMullen) 727.723.9777

Meet Larry Lieberman, D.D.S.

Panache: Why did you choose this business or line of work? 

Larry: To change people’s lives – health & beauty. To help people who fear the dentist feel comfortable, less fearful & gain trust.

Panache: What is your primary role or duty in your company? 

Larry: Owner, dentist, leader – set the tone for a warm, caring, nurturing environment. To set a standard for always growing and learning.

Panache: What sets you apart from your competition?

Larry: Leader in the field of state of the art, high tech dentistry. I treat people with kindness & compassion – the way I would want to be treated.

Panache: What would you be doing now if it weren’t for your business, taking money out of the equation? 

Larry: Donating my time and abilities to people who need it. 5 Years ago several of us co-founded Gulf Coast Dental Outreach to help people in need. Now we have over 100 dentists who donate their time for this cause. It has served as an example around the state.

Panache: What do you do for fun?

Larry: Many sports – golf, work out, bike – anything with my family and friends.

Panache: Who or what is most important to you, personally or professionally? 

Larry: Balance my life between work, play, family and religion.

Panache: A little secret about you that would shock those who don’t know you!

Larry: For 18 years of my life I spent most of my time working and coaching my 3 son’s baseball and soccer teams (42 teams) in all!

Panache: What are your personal and professional mottos?

Larry: To treat people in a way that I would want to be treated – with caring and excellence. If you are not growing you must be dead.

Panache: When you were five, what was your dream to be when you grew up?

Larry: To be a baseball player or a doctor.

Panache: Have you achieved all or most of your dreams thus far?

Larry: Professionally – I have an incredible profession. I love dentistry and have a great team who feel this way too. We all strive to improve the lives of our patients each and every day.

Personally – I have my health, a wonderful marriage of 32 years, 3 grown fantastic sons – I have surpassed my dreams!!


Larry Lieberman, D.D.S.

Larry Lieberman, D.D.S.

Dr. Larry Lieberman began his career as a dentist over 30 years ago. After his undergraduate studies at SUNY Cortland, NY he continued his education and graduated from the prestigious NYU College of Dentistry. He furthered his dental training as a resident at Bergen Pines County Hospital, Paramus, NJ. After a few short, snowy winters he moved south and has practiced in the Palm Harbor area for over 24 years.

Dr Lieberman in his commitment to provide the best and most up-to-date care, has a strong belief in continuing education. Yearly he and his staff complete numerous hours of continuing education. He has graduated from the Pankey Institute of Dental Excellence and the Misch Institute for Implantology. Some other institutions of study are:

  • Pride Institute for Practice Management
  • Seattle Study Club
  • Institute of Aesthetic Advantage for Advanced Dental Studies
  • Dental Organization for Conscious Sedation
  • Various local study groups
  • In addition, he has lectured both locally and nationally on subjects such as cosmetic dentistry, practice management, snoring and sleep apnea, nutrition, non-surgical periodontal disease and lasers in dentistry.
  • Also important to Dr. Lieberman is his role in the civic and professional community.
  • He proudly belongs to:
  • American Dental Association
  • West Coast Dental Association
  • Academy of Cosmetic Dentistry
  • Florida Dental Association
  • Upper Pinellas Dental Association
  • Academy of Laser Dentistry
  • Fellow of the American Academy of General Dentistry
  • Fellow of the International Congress of Oral Implantology
  • Upper Pinellas Association Peer Review Advisor
  • Oldsmar/Palm Harbor Youth League – Baseball and Soccer Coach
  • Most recently he became a founding member and co-director of the Gulf Coast Dental Outreach Clinic for adults near or at the poverty level.

Viva La Vida Aviva

Aviva Drescher

Meet Real Housewives’ of New York Aviva Drescher

Having joined the cast of Bravo’s The Real Housewives of New York in season five, the beautiful and charming Aviva is so much more than what you see on the hit reality show. She is a wife, mother to four precious children, a REAL housewife, a business woman, entrepreneur and philanthropist, Aviva is “Living the Life!”

Passionate about everything she does, but extremely evident in her charity work for amputees with The One Step Ahead Foundation. Aviva lost her leg at age six and it has never stopped her from accomplishing anything and everything she sets her mind to. Strong and determined, this lady is more beautiful on the inside than she is on the outside. After the recent Boston Marathon bombings, she opened her heart to the victims, that’s just what she does.

How did you get involved with the Real Housewives of New York?

Through a mutual friend of Bethenny Frankel’ and the rest is history!

What sets you apart from the other housewives?

Each one of us is different in many ways. I sometimes feel like a goldfish swimming with the sharks. I was a rookie when I came on board; the other ladies are much shrewder than I am. I don’t feel like I’m a celebrity nor am I a diva. My intention was to make great television, unfortunately for the sake of drama; we are not always represented in our true form, don’t believe everything you see. My biggest reason for wanting to be on the show was to inspire other amputees, to be their voice.

What do you do for fun?

We have close friends that we enjoy spending time with and celebrating joyous occasions such as birthdays and anniversaries.

Who or what is most important to you, personally and professionally?

My family is number one! After that, my charities and the work I do daily for amputees.

What is your most memorable Housewives’ experience?

The day I met Andy Cohen! Not only is he the executive producer of the show, but a wonderful human being.

When you were five years old, what was your dream to be when you grew up?

A ballerina

Aviva Drescher and FamilyWhat are your personal and professional mottos?

Personal would have to be “why be normal, everyone interesting has a past.” Professional is “Cease the day, life is not a dress rehearsal!”

Three words that best describe you are:

Silly, Assertive and Compassionate

Who do you owe your success to?

Any good that I am today, comes from positive reinforcement, love and encouragement from my parents and my husband

Have most of your dreams come true so far?

Yes, even more than I ever dreamed possible!

For More information on Aviva’s Charity One Step Ahead Visit: 

http://onestepaheadfoundation.wordpress.com/ To connect with Aviva on Social Media; Follow her on Twitter @avivadrescher 

Like her page on Facebook: www.facebook.com/avivadrescher. 

 


When Aviva was six years-old, she was in a farm accident when her left foot got severely hurt at a friend’s upstate New York dairy farm. A few months later her leg was amputated as a result of that accident. Aviva has never let this tragedy define who she is.

Aviva has a solid education. She attended New York’s The Fieldston School as a child and went on to earn a Bachelors of Arts degree from Vassar College, a Masters in French Literature from New York University and a Juris Doctorate from The Benjamin N. Cardozo School of Law.

At a chance meeting at Bed Bath & Beyond, Aviva a single mother at the time met Investment Banker Reid Drescher as their young children played together in the aisles. It was only a matter of time before the two got married and grew their family together. The Dreschers now have the quintessential contemporary modern family with four children – Harrison, 11, Veronica, 10, Hudson, 5, and Sienna, 2.

Aviva is also passionate about working with different philanthropies. Whether it is her role as the National Spokesperson for One Step Ahead, an organization for amputees, her work with Cancer Schmancer/Trash Cancer alongside her cousin Fran Drescher, Live4Life a charity that raises funds for Melanoma research and recently signing on as the ambassador for the So Gay So What Campaign (part of the Shine Out Music Festival) as a straight ally. Aviva continually teaches her family the importance of giving back.



A Heart Bigger Than Its Weight In Gold

Steve and Julie Weintraub

Steve and Julie Weintraub

Everyone in Tampa Bay is familiar with Steve and Julie Weintraub because of their family business, Gold & Diamond Source and the charity they founded, Hands Across the Bay. What some may not know about Steve is not only is he a very successful businessman, a father to five precious children, a doting grandfather, a loving husband to his beautiful sidekick Julie but has a huge heart and helps so many in the Tampa Bay area.

Steve Weintraub founded Gold & Diamond Source in June 1984 and serves as the President and CEO of the company today. Steve got involved in the jewelry business because he saw a need for a fine jewelry store that provided superior service while keeping quality high and prices below what was being offered almost 30 years ago and even today. During the past 30 years and still going strong, Steve and his staff have satisfied over 250,000 happy customers from all over the country! The Gold & Diamond Source is unlike many other jewelry stores, in Tampa Bay or anywhere else! The newly redesigned 10,000 sq. ft. building is like Disney World for those who love jewelry, and we’re not talking Mickey Mouse watches here! The Gold & Diamond Source carries the inventory of ten normal jewelry stores combined with some of the most experienced, professional and friendly staff in the jewelry industry. Their selection of diamonds is truly breathtaking and can be a bit overwhelming for the first time diamond buyer. That’s where Steve, Julie and their staff come in to assist you. You will find all cuts of diamonds such as Round, Princess, Radiant, Emerald, Pearl, Heart, Marquise and Trillion cut in various sizes, colors and clarities. They also carry pieces created by the top designers in the jewelry industry such as Sethi Couture, Natalie K, Peter Storm Chamilia in addition to a huge selection of Fancy Yellow Diamonds. The best part is, there is a diamond waiting for you at Gold & Diamond Source to fit every budget. Gold & Diamond Source also offers a lifetime trade in policy on diamond solitaries and diamond earrings.

In addition to the family business and the charity work, Steve is also a member of the Jewelers Board of Trade, Jewelers Vigilante Committee and the Better Business Bureau. We asked Steve what is his most memorable or interesting work related experience was. “Working with Domestic Violence victims and helping them start new lives” he stated.

Steve’s favorite part of owning the business is having his family work alongside him. The Weintraub family is an extremely close knit family, and that’s exactly how Steve and Julie like it. “We believe in family and spend as much time with each other as possible including at least one entire family vacation once a year. Also, our work through our non-profit Charity, Hands Across the Bay is our way of paying things forward to this great Community and all the wonderful things it has brought to us. We consider it an honor to be able to give back in any way we can.” Because Steve and his family have been blessed in so many ways, they continue to give back over and over again and have taught their children the same. Not only is family his number one priority, but the extended families he and Julie have adopted through all of their charity work. Three words that best describe Steve and his business are honest, caring & professional. His heart is forever overflowing with kindness and generosity, especially to those less fortunate. Steve told us he owes his success to his wife Julie and his family, the entire staff of Gold & Diamond Source, Hands Across the Bay & of course his dad, Norman Weintraub Sr.

Gold & Diamond Source is located at 3800 Ulmerton Road in Clearwater. 727.573.9351 www.GOLDANDDIAMOND.com.

Never Has There Been Such a Devoted Sister

Hailey Scheinman is eight years old and lives in Clearwater. She is a second grader at Leila G. Davis Elementary School and especially loves reading and science. Her twin sister, Olivia, is her favorite person in the world! Last summer, the girls’ story was featured in “The Best Sister” article in the Tampa Bay Times. Hailey has been playing soccer for five seasons in the Clearwater Chargers league. She plays acoustic guitar and recently performed a solo at her second grade play performance. Her love for art began at a very young age and she is always working on something creative.

In February of 2012, Hailey received the Pinellas County School Young Hero Award in recognition for the fundraising efforts she has done for Olivia. Hailey was chosen as a Bay News 9 Everyday Hero and was the recipient of the WEDU Be More Inspiring Rising Star Award. Most recently, she was nominated for the St. Joseph Hospital’s Kids Are Heroes Award.

Hailey plays an integral part in Livy’s Hope, her family’s organization, which brings hope to the lives of children with medical needs and their families. She presents the Livy’s Hope story with her family at schools and at The Family Café Conference. One day she would like to be a professional artist and musician, participate in the Olympics and write a book!

To find out more information about Livy’s Hope, please visit 

www.livyshope.com.

Panache: Being so young, what drives you more than anything else?

Hailey: My sister, Olivia, because she is always inspiring me, reminds me to never give up and gives me the biggest smiles.

Panache: How do you decide what projects to work on for Livy’s Hope?

Hailey: I started making and selling paintings because I love art. I knew that Livy’s therapies were expensive and I wanted to help out any way that I could. I also really enjoy making jewelry and decided to start designing bracelets to sell. Now I am enjoying photography and will be putting my photos on note cards.

Panache: How much time do you spend on your projects and which is your favorite?

Hailey: Time? This is a difficult question. It depends on what I am making. Paintings have taken me from a few hours to a couple of weeks to do. I can string a bracelet very quickly but what takes time is picking out what to put together. My favorite painting is the Tuscan Landscape because I loved making the poppies and trees and blending the colors in the background. I can’t pick a favorite bracelet because I love almost all of them!

Panache: If you won a large amount of money, what would be the first thing you would do with it?

Hailey: Can I make a pie chart? 40% would go to Smile Train because I want to help children who need cleft palate surgery since seeing it in a magazine, 25% would go to Livy for therapies and medical things, 20% would go in the bank and 15% would go to something reasonable like a bike or book.

Panache: What do you and Olivia do for fun?

Hailey: We love to snuggle together on the couch or in bed. We watch Shark Tank and Dinosaur Train together. Just being together, reading to her and being close to her is fun.

Panache: A little secret about you that very few people know?

Hailey: I can’t tell you because it wouldn’t be a secret anymore!

Panache: What is your favorite motto?

Hailey: It only takes one person to change the world!

Panache: What would you like to achieve by age 16, 21 and as a grownup?

Hailey: At 16 I will have to learn to drive even though I don’t want to. At 21 I would like to have one of my paintings hanging in a museum and as a grownup, I would love to have a family.

Panache: You’re biggest accomplishment thus far?

Hailey: Winning the “Young Hero Award” for Pinellas County Schools because I received it for doing something for Livy.

Panache: If you could have one dream or wish granted, what would it be?

Hailey: I would wish for a cure for Epilepsy because Livy wouldn’t have shakies (seizures) anymore. I love her just the way she is, even in a wheelchair, because that is who she is but I get worried when Livy has the shakies and I would like them to go away forever.

Panache: What three words best describe you?

Hailey: Empathetic, Happy, and Friendly

Panache: Who and what is most important to you and why?

Hailey: Livy, because she is my inspiration and I have loved her and have known her longer than anyone else has, even before our mom and dad!

Panache People to Know – Leanne Cross, M.D.

Leanne Cross. Photography by Don Shepherd XOPIXO

Leanne Cross. Photography by Don Shepherd XOPIXO

Panache: Why did you choose this business or line of work? 

Leanne: As both an artist, and a physician who is able to listen to and identify with my patients, this career really chose me.

Panache: What is your primary role or duty in your company?

Leanne: As co-owner of Lecada Medical Artistry, I perform all facial injectables. My business partner, Dana Martinez, manages the administrative duties which allows me the freedom to focus on the artistic and clinical side of the practice.

Panache: What sets you apart from your competition?

Leanne: My ability to assess and treat the face as a whole. Maintaining balance gives the most natural-looking results, and I believe this is why my work has received so much recognition.

Panache: What would you be doing now if it weren’t for your business, taking money out of the equation?

Leanne: I might be an aerial artist for Cirque du Soleil. There is nothing like the feeling of soaring through the air, combined with constantly improving and challenging yourself.

Panache: What do you do for fun?

Leanne: I play with my daughters (Ellery, almost 20, USF senior and talented amateur photographer, and Emily, who just turned 7). I draw pencil portraits, do flying trapeze, invent gadgets, ride my motorcycle, and play with my pet squirrel.

Panache: A little secret about you that would shock those who don’t know you!

Leanne: I have no credit cards and I don’t watch TV. I love my artwork so much that I would do facial injectables for free if I could. Also, if I am running errands and I do something extra, I will add it to my list after the fact, just for the satisfaction of crossing it off.

Panache: What are your personal and professional mottos?

Leanne: Personally: Another physician once said of me, “There are ‘glass is half empty’ people’ and there are ‘glass is half full’ people. You are a ‘what we have here is a surplus of glass… We should be selling glass!’ person”.

Professionally: If you work with integrity, treat people right and always do your best, you don’t need to fear competition.

Panache: Have you achieved all or most of your dreams thus far?

Leanne: Yes, daily. My dreams involve living each moment to the fullest, learning continually, treating people with kindness, not being too critical of myself or others, and always trying to leave the world a better place than the way I found it.


Leanne Cross, MD- Bio
Leanne Cross, M.D. graduated from Medical College of Georgia in 1997. She scored in the top two percent of the nation on the Medical Licensing Exam and was inducted into the Medical Honor Society for her superior performance and exemplary ethical standards. Dr. Cross has received training in surgery, as well as extensive training in non-surgical aesthetics. She has been actively practicing Aesthetic Medicine for nearly ten years, serves on the advisory board for Merz Aesthetics, and trains other physicians in the art of facial analysis and injectable recontouring. Leanne Cross, M.D. cofounded Lecada Medical Artistry in 2010, and her unparalleled artistic techniques garnered her the prestigious Best Facial Injectable Enhancement Award at The Aesthetic Show in Las Vegas in 2011 and 2012. Clients travel from numerous states and countries for her work, and she is respected by her peers for her professional integrity, innovative contributions, artistry, and excellent technique.

She’s On Fire!

Courtney Harter

Photography by Jorge Alvarez. Styling by Steven Anderson

The beautiful and talented woman gracing our cover is Courtney Harter, a professional golfer and model! She’s currently a member of the LPGA Symetra Tour, Ladies European tour, Canadian Women’s Tour and Suncoast Ladies Series. She turned professional in June 2011 after graduating from the University of Alabama. 2012 was her first full season playing professionally during which she successfully Monday qualified for the 2012 LPGA Shoprite Classic and 2012 LPGA Jamie Farr Classic. Playing in these two LPGA events along with playing on the other tours greatly enhanced her transition from Collegiate to Professional Golf.

“One of the biggest challenges making this transition, is that in addition to continuing working on and improving my golf game, is that I must also focus on learning the business/entrepreneurial skills necessary to be a successful touring professional.”

Her father introduced her to the game of golf at a very young age. At first golf started as a way to spend time with her father, but quickly grew into a passion and love that she knew would hold on to for a lifetime. “I began playing competitively around the age of 10. I started competing locally, and then moved on to regional and national events. Not only did I realize my love of the game but that I also loved the competition, traveling and the process of preparing and training for each event. The game of golf helped give me purpose and focus through my adolescence, and taught me valuable and important life lessons that have shaped me into the person that I am today. I loved how the games challenges me mentally, emotionally, and physically and that in many respects gets harder the better you become because your expectations grow along with your game.

“I was also drawn to the game because I did not need anyone else in order to play or practice; the game of golf can be a very social game or solitary one, just you against the course. Because of these reasons I knew at a very early age that I was hooked and wanted do this professionally.”

Courtney’s primary goal is to learn and improve each day and to become an elite performer on the LPGA and Ladies European Tour. Her ambition is not only for herself, but to give back to this game that she Loves, by paying forward the opportunities that she has had through mentoring and supporting the groups and people who have enabled her to do what she does.

What sets Courtney apart from the competition is her passion and desire to learn and grow as an athlete and a person, she is never satisfied!

Short and longs terms goals for Courtney are to be recognized globally as one of the faces of Women’s professional golf; to have her brand, “Play Harter’ fully developed and recognized globally; and her foundation “Build U” making a difference in young peoples’ lives by giving them support to believe in themselves so they can build their interests into their passions.

Courtney is in the process of developing a foundation called “BUILD U”. “Everybody has their own set of challenges and go through difficult times or moments when they do not know what to do. Whenever I went through difficult times or challenging periods in my life my parents’ advice to me was always to look within and Build U; Build U was their way of guiding me to focus on my strengths rather than my failures by focusing on building my interests. However, I realized that a lot of kids don’t have that type of support and guidance so I believe that through mentoring that I could help others identify their interests, find their passion, grow their lives and to ignore those who say they cant. I believe passion brings confidence, independence, strength, and happiness. Many people get lost or lack direction because they stop growing and building themselves and instead look to others to provide their happiness.

I want to start my mentoring here in the Tampa Bay Area but realize this is something I can share wherever my travels take me. My plan is to go to local schools and speak to students about finding their passion and explaining the principles of BUILD U.”

Some of her Courtney’s most memorable experiences include her first hole in one on the 15th hole at the 2009 NCAA Women’s National Championship at Caves Valley; making the 12 foot put to win a playoff to get into her first LPGA event at the LPGA Shoprite Classic in 2012; qualifying for the US Women’s Amateur National Championship at age of 15, her first National USGA event, and her travels to fascinating and interesting places both within the United States and Internationally

Family has always played a huge part in her life. Her family is extremely close and they spend a great deal of time together. When she’s not golfing she’s attending sporting events, Courtney is a big Tampa Bay Rays, Lightning and Buccaneers fan. She loves the Arts and has her younger sister Alexis to thank for bringing that into her life. Alexis is a Musical Theatre major at Emerson College in Boston, MA. “I am so proud of how talented and disciplined she is and I enjoy watching her perform every chance I get. Although what we do is so very different I think it helps keep us both balanced. We are constantly learning from one another.”

Panache asked Courtney, who you owe your success to. “So many people have played a part in my success. No one does this alone it takes a team. I have had the support of coaches, teachers, family, and friends along the way. I am also thankful for the Companies and individuals who sponsor me and provide financial support. It takes a lot of people to backing you and believing in you to play at this level. I probably owe the most to my parents who have always challenged me to be my best, held me accountable through the good and bad times, and taught me how to believe in myself. They are incredible role models, and they are the hardest working and most selfless people I know.”

To learn more about this amazing woman, visit www.courtneyharter.com, follow her on Twitter and Instagram @CourtneyHarter.

Born January 23, 1989 in Clearwater, Florida and has lived in Clearwater her entire life. Daughter of Craig and Tami Harter has a sister, Alexis. Graduated from Palm Harbor University High School in 2007 receiving a diploma from the International Baccalaureate Program, then attended the University of Alabama on an athletic scholarship for Women’s golf. Won first collegiate event (Wildcat Fall Invitational in 2007), named to SEC All-SEC Freshmen team. Four year letterman with 32 career starts, named 2007-2008 SEC Freshmen Academic All-America and 2008-2011 member of Southeastern Conference Academic Honor Roll. Graduated with Honors in May 2011 with a Bachelors of Arts Degree in Communication Studies, also received a minor in Business Administration and inducted into Lambda Pi Eta- National Communications Honor Society, turned Professional June 2011. When she’s not on tour traveling, Courtney still considers Clearwater her home.

 

Panache People to Know – César A. Lara, M.D.

Dr. César Lara and Family

Dr. César Lara and Family - Photo: Lisa Sibley

Panache: Why did you choose this business or line of work?

César: For me, it wasn’t necessarily a choice. I always knew, from the time I was small, that I wanted to be a doctor.

Panache: What is your primary role or duty in your company?

César: I am very actively involved in all aspects of my company. I stay current with industry trends and research, train doctors, see patients, and monitor all aspects of the business.

Panache: What sets you apart from your competition?

César: Our program is individually designed and totally health oriented. We work on a healthy mind as well as a healthy body for success that will last. And our staff really knows their patients and become “personal coaches” to motivate patients to keep going until they reach their goal. Many of our staff have been our patients, so they understand the day to day struggle of patients changing their lifestyle.

Panache: What would you be doing now if it weren’t for your business, taking money out of the equation?

César: I can’t imagine doing anything different. I love being a doctor. It’s what I always wanted to do. I have always wanted to make a difference in people’s lives.

Panache: What do you do for fun?

César: Spend time with my family. We enjoy traveling together, skiing, boating, and just being together.

Panache: Who or what is most important to you, personally or professionally?

César: My family is God’s gift to me, and they are most important. I enjoy being with them – I am blessed with a beautiful wife and three wonderful children. In addition I still have my mom, dad and sisters that I remain close to.

Panache: A little secret about you that would shock those who don’t know you!

César: That I live the life I teach! I eat what I tell my patients to eat, and exercise regularly. I run marathons and have even done a “Tough Mudder” event. But probably the most surprising secret is that I would love to do some amateur race car driving.

Panache: What are your personal and professional mottos?

César: Visualize and realize! I visualize what I want, and continue that visualization until it happens. I work with my patients to help them discover their wants, then visualize the result and make that their mantra.

Panache: When you were five, what was your dream to be when you grew up?

César: I always knew I wanted to be a doctor. It was a calling for me – bigger than even a dream.

Panache: Have you achieved all or most of your dreams thus far?

César: My dreams are being actualized every day.


As a young boy in Guatemala, I had always dreamed of becoming a doctor. It would take me years of growing and developing to realize that the reason I wanted to become a doctor was to change peoples lives. This is what I love about what I do today.

Immigrating to Chicago at the age of 12 with my parents and 4 sisters created a life that was not always easy. Learning the language and going through school with as English as my second language was challenging. My parents both worked and as the eldest, I had to help take care of my sisters. Through it all I knew that the reason for their immigration and hard work was that education for us was at the forefront of all their endeavors. I proceeded to graduate college and attend the University of Iowa Medical School where I decided to specialize in family practice to give me a broad spectrum of medicine to practice and I could treat the whole family.

Soon after residency, I decided to venture out of the cold with my wife, Penelope and our baby son Julian to be the first settlers from both of our families to move to sunny Clearwater. This turned out to be a good move for us and we have since raised two sons and a daughter and have truly enjoyed being a part of this wonderful Tampa Bay community.

For about 16 years, I practiced as a board certified family practice doctor and treated a wide range of illnesses including diabetes, heart disease and high cholesterol, to name a few. Although I knew I was helping these patients and making a difference, I soon realized that all of these problems could potentially be resolved if the patients lost weight. I then began to visualize and research the idea of weight loss as the main focus for my patients.

Initially, I began with a willing patient…my mother, who was struggling with diabetes. I reduced her insulin, helped her lose weight and she was able to eliminate the insulin. This was the beginning of my dream and my vision: to eliminate the medication, disease and optimize health.

From this point forward, I have been blessed to help thousands of patients to lose weight, optimize their health and eliminate their need for medications. This has not only helped them change their lives and do things that they would never dream they could possibly do, like travel or run a marathon…but it has allowed me to live my dream “to change peoples lives.”

Beauty and Brains

Dana Martinez - Photo: Don Shepherd XOPIXO

Dana Martinez - Photo: Don Shepherd XOPIXO

Dana Martinez is the Chief Executive Officer and Co-founder of Lecada Medical Artistry. In this role, Dana is responsible for managing all aspects of this highly-successful aesthetic practice, known as the “go-to” place in Tampa for affordable, results-driven services. A native Floridian and graduate of the University of South Florida, Dana combined an extensive background in the aesthetic industry, with her abundant business savvy and formidable sales skills, to open Lecada’s doors in March, 2010.

Dana recognized, through her particular experience and insight, that there were many people interested in receiving aesthetic services that did not pursue treatment, because they believed the procedures were cost-prohibitive. Understanding the difference, even a small change in one’s appearance, could make in one’s life, Dana was determined to make available the most effective, yet affordable aesthetic services possible, without compromising either ethics or integrity.

Lecada provides non-surgical, award-winning aesthetic, anti-aging, and wellness solutions designed to help you look and feel your best. Dana’s vision for Lecada remains a continuing commitment to exemplary customer service, and providing quality medical care and innovative treatments at an affordable price.

What makes Lecada unique in a large sea of competitors is the palpable difference patients immediately feel upon arriving for their initial, complimentary consultation. There is warmth, a personal touch with attention to the smallest detail, in a positive, welcoming environment. Patients receive the most advanced treatments available, delivered by an award-winning physician and professional staff, with outstanding results, and an incomparable level of customer service. Patient satisfaction is the #1 priority and is ensured by adherence to open communication and consistent follow-up. As a result, Lecada enjoys a phenomenally loyal patient base; an astounding 50% of new patients are referred by existing patients.

Lecada offers a full-menu of services and wellness treatments, including non-surgical facelifts, cosmetic lasers (including Fraxel), lip augmentation, Exilis body shaping/skin tightening, bio identical hormone replacement therapy, sclerotherapy, facials, Revision skin care, Latisse, and a customized, medically directed weight-loss program. Dermal fillers, including Radiesse, Sculptra, Juvederm, and Artefill are available, as well as, Botox.

Favorite Part of Owning the Business?

“The patients, by far, are my favorite part of owning Lecada Medical Artistry. It may sound trite to say, “They’re like family”— but, it’s true! Always delivering what we’ve promised, has in turn, rewarded us with extraordinary patient loyalty. They really have become family and it’s gratifying to see the changes they achieve outwardly and inwardly. Their success is truly our success.”

Who Do You Owe Your Success To?

“I was fortunate to be raised in a close-knit family where I was encouraged to discover my own, unique strengths and gifts. Along with a ferocious work ethic, my mother instilled my sister and me with a profound confidence that we could achieve anything we set out to do. She would not accept excuses for imagined roadblocks or limitations, always encouraging us to aim high, and strive for excellence. That relentless striving, tenacity, and determination remains with me to this day. Further advancing my success is the benefit of having an amazing husband, Jay, who has helped me realize my dream with unconditional support and encouragement.” n

Lecada Medical Artistry is conveniently located at 3710 West Azeele St., Tampa 33606. Call 813.874.2332 to schedule an appointment or visit www.lecadatampa.com.

Panache People to Know – Ken Koenig

Ken Koenig

Ken Koenig, Founder of Dunedin Doggie Rescue walking some of his rescues

Dunedin Doggie Rescue started in 2006. We are a small but determined group of volunteers, driven by our love of dogs, to save them. Knowing that the rescue had to be sustainable to survive, it was built on a Co-op model: each adopter is asked to give back so we can save another shelter dog. Dunedin Doggie Rescue is a 501c; www.facebook.com/people/Dogeden-Rescue/1749329026

Panache: Why did you choose this business or line of work?

Ken: My significant other, Cathy and I had adopted a dog from a Cat Rescue called Home at Last. She had two dogs of her own, but she always found “room for one more dog” in her home and adopted them out one at a time. She cried her heart out when she gave CJ to us, and we said “we could never do that”. We became close friends with her and after a year of gently prodding us, we took the bait and found “room for one more “in our home and began adopting dogs… one at a time. Within 6 months friends in the community offered to help and it just grew and grew and…

Panache: What is your primary role or duty in your company?

Ken: Event planner, pseudo veterinarian, food nutritionist. Cathy does the other half, Foster Coordinator, pseudo psychologist and feeder of the Dogs.

Panache: What sets you apart from your competition?

Ken: Several new concepts to rescue… we are a Co-Op, meaning when you adopt a dog from us the adoption fee is based on how much time you can help the rescue to continue rescuing more dogs. In addition the Co-Op is a community in which the rescue offers several benefits to adopters: Medical and Behavioral support, Free dogs wash and nails at our monthly Suds on Sunday, Dog sitting, and Volunteer Thank You parties. We have a very detailed adoption process… each adopter does three different length trials. Lastly, we are big on educating our adopters about feeding good food to their dogs.

Panache: What would you be doing now if it weren’t for your business, taking money out of the equation?

Ken: Traveling the country in a RV with our dogs. P.S. We are all independently wealthy, not in money of course, but in dog kisses.

Panache: What do you do for fun?

Ken: Camping with our dogs at Music Fests at Sertoma Youth Ranch

Panache: Who or what is most important to you, personally or professionally?

Ken: Making a Difference by knowing there are about 500 dogs that would have been put down at a shelter, who are now living with a GREAT Family.

Panache: A little secret about you that would shock those who don’t know you!

Cathy Schulz with some rescues

Cathy Schulz with some rescues

Ken: I used to be BIG into the craft beer movement, from home brewing and President of Dunedin Brewers Guild to Board member of the state’s Brewery Guild and judging beer at competitions as a nationally ranked beer judge.
Panache: What are your personal and professional mottos?

Ken: More like “sayings” associated with doing rescue work)
“The more Humans I meet the more I like my Pets”, and “Do unto others as Karma will do to you”

Panache: When you were five, what was your dream to be when you grew up?

Ken: To be just like my dad, he was a hard worker who had a lot of fun friends, and (I was his shadow).

Panache: Have you achieved all or most of your dreams thus far?

Ken: Not even close. Working a regular job and doing the rescue has put a lot on hold. My biggest short-term dream is adopting out our hardest to adopt dog (who probably has been with us over a year).

Panache People to Know – John Kent

John Kent - Photo: Don Shepherd XOPIXO

John Kent North Pinellas Adventure Boot Camp for Women - Photo: Don Shepherd XOPIXO

John Kent began his professional fitness career in an unconventional way. He was a stage performer and had to be in peak physical condition at all times. Once John discovered the benefits of health and fitness for himself, he studied to become a Certified Personal Trainer. For many years, he worked one on one with people seeking to get in shape.

But then John saw a Boot Camp from Southern California and liked the format. He quickly realized he could help more women reach their health goals at a fraction of the cost of hiring a personal trainer. John’s Adventure Boot Camp for Women is a convenient way to add a fun-filled hour of activity and movement into your life to achieve your fitness and weight loss goals.

John’s fitness philosophy is unique. He believes exercise should not be what you live for, but the thing that helps you live better. John also understands that you need Boot Camp to be fun, exciting and different every day. If it’s not, it’s just drudgery. At Boot Camp, time moves so fast that BAM! It’s over before you know it.

A 30+-year resident of Tampa Bay, John currently lives in Dunedin, Florida with his wife, three daughters and a son.

Panache: Why did you choose this business or line of work?

John: After owning a personal training service for about 10 years, I discovered the fitness boot camp model out in Southern California in 2007. It provided two key elements to my clients that personal training could not: 1) The boot camp model makes time fly and working out fun! 2) It was affordable – you can come to 5-days of boot camp for the price I used to charge for 1 session of personal training. For me, the added value I was able to give my clients by switching from personal training to boot camp was a no-brainer.

Panache: What is your primary role or duty in your company?

John: There are only 2 employees in my company, me and my wife. So obviously that means that we both wear multiple hats, but my primary duties are Program Design and Fitness and Nutrition coaching for our 100+ monthly campers. My wife handles most of the office administration. We made a very conscious decision to not expand our business and be “Small, but GREAT”.

Panache: What sets you apart from your competition?

John: We live in a world where “instant gratification” is king and marketers have learned to play on that. There are many fitness and weight loss programs that offer “quick fixes and magic bullets”, but just like the get-rich quick schemes that most of us would never fall for, they seldom work in the short-run and almost never work in the long run.

At North Pinellas Adventure Boot Camp for Women, we don’t sell outrageous (and sometimes harmful) programs that promise you’ll “lose 30 lbs. in 30 days while you sleep, eating all of the foods you love and with no exercise needed”. There are many programs out there that will provide quick weight loss, but the results and methods to get there are not sustainable for life (and many times, not healthy).

North Pinellas Adventure Boot Camp for Women - Photo: Don Shepherd XOPIXO

North Pinellas Adventure Boot Camp for Women - Photo: Don Shepherd XOPIXO

Instead, what we offer is a habit-based nutrition coaching program which teaches you how to develop habits and rituals to help you lose weight and maintain long-term success. We like to focus on what you can do and not on what you can’t do.

But, that’s not all, we also provide expert, science-based fitness instruction so you don’t have to do it alone and so you can be assured that you are doing “purposeful exercise”…not just some random stuff that will never help you reach your goals. Time flies in our fast and fun, never-a-dull-moment, one-hour boot camp. Our boot camp meets outside so you’re not stuck inside all of the time. (Our 9 AM camp does move indoors for the summer due to the heat, but other than that, we are a completely outdoor boot camp and the ladies in our camp love it that way!)

The combination of the habit-based nutrition coaching and our science based exercise program, is our recipe for your long-term success.

This way your weight loss effort is not like the movie Groundhog Day where you’re always starting over with the next new diet, new exercise program, new pills, new gadget, etc.

Panache: What would you be doing now if it weren’t for your business, taking money out of the equation?

John: As shocking as it may sound, I would like to go into the ministry (possibly even as a pastor) and go on missionary trips.

Panache: What do you do for fun?

John: I own my own business and I have 4 children (11 and under), but with all the free time I have besides that…LOL…my wife and I love to travel whenever we get the opportunity and go on little adventures with our family.

Panache: Who or what is most important to you, personally or professionally?

John: God and my family

A Match Made in Heaven

Art and Diane Whitney - Photo: Don Shepherd XOPIXO

Art and Diane Whitney - Photo: Don Shepherd XOPIXO

Art and Diane Whitney, owners of A-1 Custom Cabinets is truly a unique couple. Art is a rare bird as he is a lifelong resident of Pinellas County. His cabinet career started in 1976 at a small cabinet shop. The name of that shop was A-1 Custom Cabinets. After two years of perfecting the fundamentals, he went on to work in other high end cabinet shops, followed by working directly for building contractors in custom homes.

In 1980 he sought fame and fortune moonlighting as the drummer for “The Fanatics”, with a huge following throughout Florida. As the flame of fame began to dim, he again followed his passion for construction and worked as project manager for a local builder. Never one to be still, he entered the competitive world of off-road motorcycle sports earning class champion status. His competitive spirit fueled his desire to be his own boss, and there was no question as to what business he would pursue.

In 1994, he returned to A-1 Custom cabinets with a silent partner and an offer to buy out the company. His destiny seemed fulfilled once he bought the company where he started his career. However, there was a new buyer on the horizon, a not- so- silent partner who sparked a whole new fire within him. Two years later his partner became his wife and he never looked back.

Diane grew up in the small town of West Milton, Ohio. After graduating high school, she went to Miami University in Oxford, Ohio where she majored in Interior Design. Upon graduation she promptly got married and followed her husband to New York. There she worked as an Interior Designer in a major furniture store. Realizing that marriage and the bitter cold were not for her, she migrated to Florida like so many Midwesterners do. Upon her arrival, she took a position in an area interior design studio before seeking her fortune in sales. Diane worked for 7 years as a regional manager for an automotive marketing company, after which she ignited her creative flair as a freelance designer. About this time, she was overseeing a major project when she happened upon a dashing cabinet maker named Art Whitney. Apparently she was so desperate for a date that she bought into his company. The two hit it off splendidly and within two years they were married. The rest is history!

As a husband and wife team, they bring both masterful cabinet making and exquisite design together under one roof. The original A-1 Cabinets was a small cabinet shop that built mostly laminate cabinets. Art and Diane moved the shop to a new location, four times the original size, upgraded to automated machinery, and dramatically increased the volume of business. They now focus primarily on wood cabinetry with intricate detailing. Their focus is building credibility of A-1 Custom Cabinets so that their name is synonymous with life-long quality. Art and Diane want to create a legacy. A-1 Custom Cabinets provides top quality workmanship to both residential and commercial markets, wood and laminate, indoor and outdoor. They always extend personal service and strive to exceed their clients’ expectations, each and every time. Their clients can choose from hundreds of styles and finishes, and have much more versatility in their design than other companies. A-1 also offers full remodeling services such as lighting, wall coverings, flooring, furniture, accessories and more!

Their goal is to be the premier remodeling resource center in Tampa Bay! When not working, Art and Diane devote much of their time to local organizations as sponsors and contributors; they have a very strong belief in giving back and are Members of NARI and an Allied Member of A.S.I.D. They both love the outdoors; are loving parents to their 24 year old daughter Ryan, their dog Roxie and cats Sam and Gato. Both feel they owe a large part of their success to their parents who were inspirations for them and always believed in them. They taught them the value of hard work, honesty, integrity and a belief in God. Without their constant guidance and support, they WOULDN’T be the people they are today! Art is fun-loving, compassionate and discriminating while Diane is intelligent, focused and very, very classy. Truly, a match Made in Heaven!

A-1 Custom Cabinets can be reached at 727.447.6815 or visit their website at www.A-1CustomCabinets.com. Showroom hours are by appointment.

Dr. Carl Conforti

Dr. Carl Conforti - Photo: Lisa Sibley

Dr. Carl Conforti - Photo: Lisa Sibley

Dr. Carl Conforti has been a licensed Chiropractor since March 1998. He attended the University of Florida and Life University.

Dr. Carl Conforti has been helping patients achieve wellness since May 1999 in his clinic in Oldsmar, FL. As a Chiropractor with experience, he is committed to promoting the health and well being of his patients. Dr. Conforti and his team of doctors use a “whole person approach” when taking care of patients. By combining the very best hands-on-technique, state of the art physiotherapy procedures, and providing the newest and best natural vitamins and mineral supplements on the market today, Dr. Conforti and his team are able to help you to accelerate and/or maintain your journey to good health.

Although Dr. Conforti works exclusively out of his Oldsmar office with Dr. Michael Turner, he is also partners in clinics located in Trinity, Tampa, St. Petersburg and Wesley Chapel. His colleagues Dr. Todd Bodanza, DC of the Trinity location, Dr. Damien Rogers, DC of the Tampa location, Dr. Michael Gialousis, DC of the St. Petersburg location and Dr. Bill Scheu, DC of the Wesley Chapel location work continuously with Dr. Conforti to provide the best in spinal care and wellness. Most recently he has expanded his business to include natural weight loss with the Lasting Impressions Weight Loss Program.

In coordination with the Lasting Impressions Weight Loss Program, Dr. Conforti is also a principal of Multi Shot Health, which has developed Thin Energy. Dr. Conforti is committed to fighting obesity and health related disease and Thin Energy is a energy shot that allows people a quick, drug free boost when they need it the most. Thin Energy is a healthy alternative for anyone wanting to infuse their daily activities with increased energy and wellness. If you are looking to gain energy, why not lose weight as well. You can experience One Shot…Multiple Benefits™ using Thin Energy® .

At Conforti Chiropractic and Wellness Centers, you can expect highly trained doctors and staff who have one goal in mind: to help you and your family reach and maintain your health potential. While other doctors choose to limit their scope of practice to pain relief only, Dr. Conforti’s team goal is to detect and eliminate root causes of health problems that you may be suffering from now and in the future. Expect V.I.P. treatment when you walk into their practice! They utilize a customer service model equivalent to first tier organizations to ensure that you receive the best experience each and every time, whether you are an existing patient or a new patient of their practice. You can expect a highly trained doctor and staff who has one goal in mind: to help you and your family reach and maintain your health potential. Their doctors are trained to detect and eliminate root causes of health problems that you may be suffering from now – or be headed towards in the future. Therefore, a focused exam and x-rays if necessary, time analyzing your exam and marking your x-rays, and high level patient education is something you can expect in their office.

Dr. Carl Conforti - Photo: Lisa SibleyOver the next 5 years, Dr. Conforti plans to continue to improve the health and wellness of the community by educating and treating each individual throughout the community. In addition to providing outstanding care, he also plans on opening more offices to be sure that everyone throughout the Tampa Bay area has the ability to receive the one on one care they need and deserve to achieve and maintain optimal wellness.

Although their practice focuses on whole health, they also provide individualized care for back pain, neck pain, stenosis, car accident injuries, work related injuries, sports, injuries, and sciatic pain. Using his whole body approach, their treatments and techniques set Conforti Chiropractic apart from the rest. Each patient is fully evaluated and treated based on whole health, not just pain!

Most recently, Dr. Conforti and his team expanded their efforts to provide health and wellness to the Tampa Bay area by incorporating an all natural weight loss into their practices. Lasting Impressions Weight Loss provides a natural weight loss program without the harmful shots and pills. By providing patients with individualized consultations and programs, each person attains their personal weight loss goals. They give patients the attention they DESERVE in order to obtain LASTING weight loss results!

Dr. Conforti belongs to: Florida Chiropractic Association, ACA, Oldsmar Chamber of Commerce, Upper Pinellas Chamber of Commerce and the Florida Chiropractic Society. In addition to all the organizations he belongs to, Dr. Conforti raises money for many worthy causes throughout the year. One of his latest community efforts includes a Tampa Bay family who recently lost their daughter/sister to a brain tumor. Dr. Conforti and his team are working with the community to collect gift cards, monetary donations, and hand made Christmas cards for this loving and deserving family. (Please call 813.818.7499 for more information on how you can help)

Dr. Conforti does not see his practices as a business, but rather a means of improving the health and wellness of the community. The buildings and structures are only the beginning to something way more important. Dr. Conforti views his offices as belonging to the patients that come through those doors and achieve optimal health. They are the ones who dedicate themselves to being well and they are the ones that make his business thrive and grow each and every day through education and wellness.

Dr. Conforti has 3 beautiful kids. Cole who is 11, Toby who is 8, and Michaela who is 5. His children truly are all the light of his life. Dr. Conforti enjoys spending time with them, his girlfriend, Catalina, and her son Carter. Together they enjoy fishing, boating, wave running, golfing, traveling and just enjoying family time.

Three words that describe him and his business are service, dedication, and integrity. He believes you cannot have anything unless you selflessly serve the people, dedicate your life, and believe in truth and honesty.

Dr. Conforti owes his success to his wonderful parents. They both have such large and giving hearts and have always taught him to love, give, serve, and treat people with respect and kindness. Dr. Conforti has also learned the business mind from both of them as he watched them build there business to great success.

Panache People to Know – Patrick Shane Pendley

Patrick Shane Pendley

Panache: Why did you choose this business or line of work?
Shane: I don’t think anyone chooses to be an artist. Its more like it chooses you though being able to share what I see and feel is exciting and haunting all at the same time.

Panache: What is your primary role or duty in your company?
Shane: Keeping a healthy balance between artist, business owner and my family is a task within it self but I thrive on constantly being engaged in everything I do.

Panache: What sets you apart from your competition?
Shane: I learned a long time ago…if one constantly wonders what everyone else is doing or saying they can fall short of their own true potential of being an individual. I guess I don’t look at it as competition. I want to compliment the industry with the work I create.

Patrick Shane Pendley - PaintingPanache: What would you be doing now if it weren’t for your business, taking money out of the equation?
Shane: I have not a clue… a connoisseur of sort or living in the mountains as a happy ski bum. Who knows, I just know I am happy where my life currently resides.

Panache: What do you do for fun?
Shane: I could give the typical…I love to cook and pop corks (I do) but I am a sucker for family fun… or any social event I am usually all in, so sign me up, even for a local 5K run.

Panache:Who or what is most important to you, personally or professionally?
Shane: My wife, daughter, family, integrity, good living’ and my boots…

Panache:A little secret about you that would shock those who don’t know you!
Shane: I am a marketing coach to many and just finished my first book…The Boot, the Heart and the Feather “the heartbeat to any business”

Panache:What are your personal and professional mottos?
Shane: “If you don’t have room in your living room for ART, don’t become friends with an ARTIST.” Kidding, I believe, if you want to be great, make others around you even greater…

Panache:When you were five, what was your dream to be when you grew up?
Shane: A fireman or a baseball player for the Cincinnati Reds

Panache: Have you achieved all or most of your dreams thus far?
Shane: I don’t even know how to begin to answer that… Yes, I just need deeper roots. But honestly, I tend not to do things that don’t interest me, so I believe I’m on the right path.

Patrick Shane Pendley, born in Taipei, Taiwan in 1971. Originally from Dayton, Ohio he has lived in the Tampa Bay area for the past 10 years with his wife and daughter. He received a BFA from Ringling School of Art and Design in Sarasota, Florida (2000). His artwork is included in many public and private collections across the country. Mr. Pendley currently resides and works in the Tampa Bay area as an artist represented by Michael Murphy Gallery, as well as an entrepreneurial business owner of a Florida based marketing company. Please visit www.ShanePendley.com for more information.

 

Panache People to Know – Juli Halifax – Fresh Threads

Juli Halifax - Photo: Don Shepherd XOPIXO Photography

Juli Halifax - Photo: Don Shepherd XOPIXO Photography

PV: Why did you choose this business or line of work?
Juli: I enjoy retail, quality clothing, handbags and shoes, and yet I’m frugal so to me, designer consignment is the perfect marriage.

PV: What is your primary role or duty in your company?
Juli:My primary role is to grow the business, oversee the operation of the boutique, and to handle social media, customer service, and community involvement.

PV: What sets you apart from your competition?
Juli:I am genuine in building relationships with my customers. I want to remember your preferred style of dress, your name and your child’s name.

PV: What would you be doing now if it weren’t for your business, taking money out of the equation?
Juli: I would travel the world with my family for months at a time and find a happy, safe home for every parent-less child.

PV: What do you do for fun?
Juli: Silly time with my best girlfriends, ride go carts and dance.

PV: Who or what is most important to you, personally or professionally?
Juli: The moments I have with my son Gavin; who is truly a miracle and a gift. A supportive husband who is my friend and has taken on raising my nephew with me; I’m honored to have the opportunity to be a parent.

PV: A little secret about you that would shock those who don’t know you!
Juli: I once had a very thick New York, Bronx girl accent.

PV: What are your personal and professional mottos?
Juli: I believe in the law of attraction and the customer is always right, even when they are wrong.

PV: When you were five, what was your dream to be when you grew up?
Juli: A businesswoman.

PV: Have you achieved all or most of your dreams thus far?
Juli: A few important ones yes. I will be dreaming and aspiring for the rest of my life.

Juli Halifax - Fresh Threads - Photo: Don Shepherd XOPIXO Photography

Juli Halifax - Fresh Threads - Photo: Don Shepherd XOPIXO Photography


Mother. Entrepreneur. Friend. Giver.

A caring, casual, encouraging person, Juli Halifax is a new mom, wife, entrepreneur and owner of a gem of a consignment boutique in South Tampa. She’s that person you meet who makes you feel like you’ve known her for a long time or will welcome you in her boutique as though you are family. She takes the time to know what you like, what you want, and what you need. She has passed along that motto to her staff and it shows. Juli is a new mom to little Gavin, her son who was born at less than 24 weeks gestation and weighing 1.5 lbs. And although it was a very rough road to getting him well, he is home, healthy and thriving. She currently balances her time with her son, his care, being in the shop part time and working on social media, attending networking events and advertising from home. For enjoyment, Juli enjoys consignment and thrift shopping and dining at other small businesses, attending local festivals, traveling and spending time with her family. She is also working on a children’s grieving journal and hopes to have it published in early 2013.

With a rapidly growing list of consignors who bring in designer and contemporary “threads”, her small shop is chock full of fabulous merchandise at a fraction of what style savvy ladies would spend at the mall or the designers’ stores. A little off the “boutique row” path, Fresh Threads Designer Consignment is located in the quaint neighborhood of Palma Ceia on S Macdill between Euclid and Wallcraft. In addition to building their inventory from fashion forward local residents, Fresh Threads receives consignment items from out of state and has ties with fashion stylists and traditional high end boutiques and spas in the Tampa Bay community. A generous portion of their inventory arrives new with original tags; making it a great buy at often 1/3 off retail and a wise choice for gift giving. What makes this Fresh Threads different than most consignment boutiques is that Juli and her staff appreciates and support local designer’s goods and vintage handbags and jewelry. One of their best selling categories is repurposed vintage jewelry from a local designer. Juli made the choice to step outside the box with “designer” when she took over the business back in 2010. Women like to support other women. Women like to have one of- a-kind-items and we often like to know the story behind something we buy. Oftentimes, Fresh Threads will be able to tell you that the Louis Vuitton handbag they have was purchased in France by an attorney who treated herself to a special gift for her birthday or that the Jimmy Choo shoes were one lady’s first big purchase she ever made for herself but they hurt her so she could not wear them. Fresh Threads offers select items for sale on their website and fans snap up freshly posted merchandise by commenting “sold” or calling to purchase. They are launching an ebay store January 1st as well to reach buyers on an international level.

Another thing about Juli and Fresh Threads is that they are involved in the community. Giving is a big part of the business model. Their tag line is “consign for a cause”. Every month, bags of unsold, unwanted or donated merchandise is offered up to local charities in support of women in need. In addition, they find creative ways to give back like auctioning items, donating a portion of profit and conducting their prom dress drive every spring.

Lecada

Never before, in my decade as an advanced facial injector, have I witnessed one show strike fear into the hearts of so many. At least once a day, a new patient, taking the leap into the wonderful world of facial injectables, utters the words, “I’m not going to look like a ‘real housewife’ am I?” While most people can’t afford to look that ridiculous, what they are really saying is, “I don’t want to look unnatural, unbalanced or disproportionate”. A significant portion of my practice is dedicated to correcting this kind of work, usually performed by less artistic injectors with a limited repertoire.

There are two major forces at the heart of this problem. The human eye is designed to enhance lines and edges. So when we suddenly find ourselves beginning to look older, it is easy to attribute the problem to that which our eye is most easily drawn to. The second issue is that the injectable companies are only allowed to advertise and train in FDA approved uses of their products. “Off label” uses are at the discretion of the injector (preferably experienced, artistic, and comfortable with advanced techniques). The unfortunate result is patients seeking a quick fix for these new edges, coupled with too many “one-trick pony” injectors. I am here to tell you that there is so much more going on in the face than what most patients ask for, and there is so much more that can be done than what most injectors are doing!

This is the audience participation part: Get a mirror and a photograph of yourself from at least ten years ago. (Note: No matter how critical you may be about your appearance, someday you will wish you could again look like you do right now!) Now, armed with a mirror, a photograph, and an open mind: Look at the surface of your skin. Notice texture, color variation, pores, lines, wrinkles, thinning, dryness, crepeiness. Topical creams, microdermabrasion, peels, IPL, or laser resurfacing can improve superficial changes. Next, assess your skin’s laxity. Non-surgical devices can tighten the skin and/or deeper tissues. Before thinking that your case is hopeless without “going under the knife”, talk with a talented injector about non-surgical options which may postpone surgery or enhance your overall outcome if surgery is chosen. Beware of promises that seem too good to be true. They usually are.

Now let’s investigate the gradual changes in the shape and contour of your face. Do any of these apply to you?

  • Widest part of face shifted from eye/cheek to mouth/jowl area.
  • Forehead more bony.
  • Temples hollowing
  • Flattening of outer edge of eyebrow ridge.
  • Hollowing, grooves, or bags under eyes.
  • Areas of irregular contour when following the cheekbone from midface to hairline.
  • Hollowing above or below the cheekbone making it sharper.
  • Sunken area in front of the ears making ears more prominent.
  • Sagging earlobes.
  • Nose becoming sharper, down turning tip. Bump(s) on the nose becoming more noticeable.
  • Hollowing/shadowing around the nose.
  • Area above upper lip becoming flatter, longer, without definition.
  • Loss of lip edge definition.
  • Downturned corners of the mouth.
  • Lips less plump, dryer appearing, turning inward.
  • Horizontal shadowing or creasing between lower lip and chin.
  • Jowling. Loss of jawline definition.

The point of this exercise is to give a better picture of how, globally, our faces change over time. A “little-of-this-and-little-of-that” approach will give the most natural results, and the good news is that all the items listed above can be addressed non-surgically by a talented injector. Go on a spy mission. Find out where the good (and bad) work is being done. Make appointments and don’t feel obligated. Ask the office staff what they have had done, especially if they look like they haven’t. Does the injector appear to be a member of the one-syringe-too-many club? Run!

Finally, don’t set yourself up for disappointment by thinking that you can or should look twenty again. Unachievable goals pave the road to overdone. Instead, throw away the magnifying mirror and remember, a smile will do more to enhance your appearance than any procedure money can buy.

Call 813-874-2332 for an appointment or visit www.lecadatampa.com. Lecada Medical Artistry is conveniently located at 3710 West Azeele St., Tampa, 33606.

Panache People to Know – Tampa Bay Singer/Songwriter Shane Meade

Shane Meade

Shane Meade - Photo: Joel N. Cocker

PV: Why did you choose this business or line of work?
Shane: In all honesty, I feel the music and arts chose me

PV: What is your primary role or duty in your company?
Shane: Singer Songwriter/Musician and Manager for Shane Meade & the Sound.

PV: What sets you apart from your competition?
Shane: Originality, diversity, professionalism, and drive for success.

PV: What would you be doing now if it weren’t for your business, taking money out of the equation?
Shane: Probably trying to stay competitive in today’s rat race of a corporate world.

PV: What do you do for fun?
Shane: Travel, check out original live music, golf, and head to the beach with my dogs Justice & Abigale.

PV: Who or what is most important to you, personally or professionally?
Shane: Without a doubt, my family and incredible musicians who serve as the SOUND for each performance.

PV: A little secret about you that would shock those who don’t know you!
Shane: No prior singing or musical training. Political Science and Criminal Justice background.

PV: What are your personal and professional mottos?
Shane: (Personal) Live, Laugh, and Love. (Professional) Sing it like you mean it, and play it like you believe it.

PV: When you were five, what was your dream to be when you grew up?
Shane: Probably a crime fighting superhero or professional athlete.

PV: Have you achieved all or most of your dreams thus far?
Shane: Certainly not all, as I am constant dreamer, but have been able to check off a few from my bucket list.

Shane Meade is a gifted singer songwriter and catalyst behind the Tampa based soul-infused folk rock project Shane Meade & the Sound. His music captivates the imagination, and audiences connect to his inspirational lyrics and universal subject matter. His unique and soulful style helps deliver an engaging live performance that is both powerful and uplifting.

Whether it’s an intimate acoustic performance, or full-band experience with the SOUND, SMS strives to continue to create a style of music that not only passes the test of time, but builds a bridge between people and will touch the souls of all walks of life.

www.shanemeade.com

Panache People to Know – Casey Banales – Tampa Bay Singing Sensation

Casey Banales

Casey Banales - Photo: Don Shepherd XOPIXO Photography

PV: What sets you apart from your competition?
Casey: I love to entertain people and am not shy or nervous in front of large groups.

PV: What do you do for fun?
Casey: I LOVE to cheer! (I cheer for the Westchase Colts), play volleyball, piano and of course sing!

PV: Who or what is most important to you personally or professionally?
Casey: My family is the most important thing in my life!

PV: A little secret about you that would shock those who don’t know you.
Casey: I can sing with my mouth shut!

PV: What are your personal and professional mottos?
Casey: My parents always tell me and my sisters and brother that we can do anything that I set my mind to and always treat other people how I want to be treated.

PV: When you were a little girl, what was your dream to be when you grew up?
CaseyTo be a famous singer and actress…that’s still my dream!

PV: Have you achieved some of your dreams thus far?
CaseyI am on my way to achieving them…I sang the national anthem at the Tampa Yankees and the Clearwater Threshers games! It was so much fun! I also won the Italian Idol contest for 2011 here in Tampa!

Casey Banales is 11 years old and lives in Westchase. She is a 6th grader at Cambridge Christian School here in Tampa. Casey loves to sing! She has won the Tampa Italian Idol (featured in Ybor at the Italian Festival) when she was 8 years old and again this past year at age 11. She has been in Standing Ovation, a vocal group under the teaching of her singing coach Jennifer Ochoa-Rowland for the past 5 years. Casey loves to act also and has been in many productions in the Westchase Community Theater. She has recently been singing the National Anthem and has performed it at the Clearwater Thresher’s and Tampa Yankees games. She also enjoys cheering for the Westchase Colts, playing piano, and playing volleyball for Club Storm. In 5 years Casey hopes to be on American Idol and in 10 years she hopes to live in New York performing on Broadway!

.


Honest, Current, Visionary

Jennifer and Kevin Richards

Jennifer and Kevin Richards

Location, location, location is the cardinal rule of real estate, but in today’s tricky market, location, timing and talent are what define this successful real estate team. Kevin and Jennifer Richards are the visionaries behind Homefront Realty.

They met in 1991 in St. Louis, MO. and married in 2004. Both sharing a common interest in real estate, they decided to purchase a few apartment buildings as investment properties. Using their knowledge from maintaining these buildings, they then decided to purchase and renovate a house in need of some TLC…and the rest, as they say, is history.

The satisfaction of transforming a run-down property into a home that a new family would love and grow in was extremely motivating.
They decided to quit their jobs in 1995 and went full time into real estate as investors.

Kevin and Jennifer would purchase the worst house on a street. They invested time and money and applied some good old fashioned elbow grease. Hearing gratitude and appreciation from so many neighbors while they were renovating these homes, made it even more rewarding. They knew they were making a difference in the community. They have bought and sold countless houses over the years.

When Kevin’s Dad learned he had lung cancer, this prompted them to sell everything and settle in Dunedin Florida in 2001.

During the major decline in the housing market, they saw a lot of their colleagues getting out of the profession. Knowing only the strongest and experienced realtors remained, they saw this as an opportunity to recruit them to their team by starting their own real estate brokerage firm. Homefront Realty is now a thriving local business currently offering professional agents multiple revenue options.

Homefront Realty offers realtors something that is unheard of with other brokerages… In addition to extensive training and warm leads for all “traditional” real estate, they have an in house bank negotiation company dedicated to handling all the time consuming bank contacts for their short sale listings.

There’s no charge to the agent or their clients for this service. Agents receive their FULL commission. This means the brokerage will handle all the “dirty work” and agents don’t have to be afraid of accepting short sale listings any longer. Kevin and Jennifer don’t want their agents bogged down on the phones with banks when they could be out building their own personal businesses.

Kevin and Jennifer “get transactions closed and help clients in a most beneficial way.” Clients appreciate the fact that they never give up and successfully tackle even the most challenging situations. Another philosophy followed by Kevin and Jennifer is that they always place the homeowners’ and agents’ best interest ahead of their own. They truly care about the individuals they serve and leaving a positive impact on the community. Homefront Realty strives to keep on the cutting edge of technology and a number one priority is to keep up with the constant changes that occur in the real estate industry. They fight for their clients and realtors when they get in to a challenging situation.

One story from Kevin and Jennifer that seemed to sum things up was a situation regarding an abandoned house in terrible condition in their neighborhood. Kevin contacted the owner and she said she fell behind on payments not knowing what to do. The bank would not work with her. Their in-house company ended up negotiating a complete satisfaction with her lender allowing them to sell it at today’s market value. Within 1 month they were able to sell the house to a person that fixed it up to be one of the nicest houses on the street.

The result; The homeowner avoided having a foreclosure on her credit and the potential for the bank to pursue her for any amount in the future. The person that purchased the house got a great deal on a fixer upper.

All realtors received their full commission.The community now has a beautiful home in their subdivision with a tax paying citizen maintaining it. This helps increase property values for the neighborhood.

When Kevin and Jennifer have some down time, they spend their time with friends in their Dunedin community. They found a lot of great friends in their neighborhood, sharing common interests. “Our friends have pretty much been our family over the years.”

Jennifer enjoys everything about cooking, and Kevin…well…likes everything about eating her cooking.
Kevin’s also likes playing music and collecting / restoring pinball games.

Kevin and Jennifer owe their success to the people they’ve surrounded themselves with: their outstanding staff. We also owe a good amount of gratitude to our happy home sellers, buyers & attorneys for their continued referrals.

You can hear some of their testimonials on their YouTube channel.. www.YouTube.com/HomefrontRealty

For additional information, go to www.HomfrontRealty.net or call 727-641-4444. The office is located at 29901 US Highway 19 North in Clearwater.

Panache People to Know – LaJoya Boutique Owner – Myriam Castellano

Myriam Castellano - LaJoya Boutique

Myriam Castellano - LaJoya Boutique

PV: Why did you choose this business or line of work?
Myriam: My parents traveled frequently to Tampa and the more they visited the more they grew to like the American way of life. We finally moved here, a couple of years before the Castro take over. Needless to say, they were very smart. We came as residents and were not refugees. My father has always worked for himself and I guess that’s where I developed the desire to always own my business.

PV:  What is your primary role or duty in your company?
Myriam: My goal in opening a boutique was to bring beautiful and different items to other women like myself. I do make every effort to make the price reasonable I think that is one of my main goals. Everyone has the dream of looking and feeling beautiful.

PV: What would you be doing now if it weren’t for your business, taking money out of the equation?
Myriam: If I wasn’t in this business and managing my husband’s practice, and did not have to think of money, I would be traveling all over the world. Nothing compares to traveling in my book.

PV: What do you do for fun?
Myriam: What do I do for fun? I spend time with my husband, children and grand-children.

PV: Who or what is most important to you, personally and professionally?
Myriam: The most important person in my life, in every aspect is my husband.

PV: When you were five, what was your dream to be when you grew up?
Myriam: When I was five I dreamt only of running and playing at the beach. I never thought about what to be when I grew up at that age. Did anyone? I do run and play at the beach every week-end at our little get-away with my grand-children.

LaJoya Boutique

LaJoya Boutique

PV: A little secret about you that would shock those who don’t know you.
Myriam: Shocking little secret? I love lemon drop martinis!

PV: Have you achieved all or most of your dreams thus far?
Myriam: I consider myself a very lucky person, I have achieved most of my dreams; married a wonderful man, have two fabulous children who also found great partners and they have given me four beautiful grand-children. I have always been surrounded by an amazing family and friends that have enriched my life in every way. Then there is my husband, always pushing me to move on and reach for yet another dream.

Myriam Castellano is the owner of the LaJoya Boutique, an upscale ladies boutique. Located at 4816 N. Armenia Ave., Tampa, minutes from South Tampa, 813-833-0736.


Web Design by Celestial Studios - Design & Social Media Solutions